2015 미국 자동차 브랜드별 판매증감 결산

현대차/기아차가 2015년 목표에 훨씬 못미치는 한해를 보냈습니다.

현대는 5.0% 증가에 그쳤고, 기아는 7.9%증가로 상당히 잘 한편입니다.

현대/기아를 묶은 자동차 기업으로는 작년대비 6.2% 증가했습니다.

나쁘지 않은 성적이지만 다른 브랜드의 성장과 비교하고 2015 미국 자동차 시장이 너무 좋았다는 것을 생각하면 평균밖에 안되는 초라한 성적표입니다.

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U.S. Car Sales Set Record in 2015

http://www.wsj.com/articles/u-s-car-sales-poised-for-their-best-month-ever-1451999939

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2015 Brand/회사별

2014 Year End • 2013 Year End • 2012 Year End

Rank  ▾	Automaker	2015	2014	% Change	2015 Market Share	2014 Market Share
#1	Ford	2,501,855	2,376,841	5.3%	14.3%	14.4%
#2	Chevrolet	2,125,347	2,033,442	4.5%	12.2%	12.3%
#3	Toyota	2,098,545	2,004,373	4.7%	12.0%	12.1%
#4	Honda	1,409,386	1,373,029	2.6%	8.1%	8.3%
#5	Nissan	1,351,420	1,269,565	6.4%	7.7%	7.7%
#6	Jeep	865,028	692,348	24.9%	5.0%	4.2%
#7	Hyundai	761,710	725,718	5.0%	4.4%	4.4%
#8	Kia	625,818	580,234	7.9%	3.6%	3.5%
#9	Subaru	582,675	513,693	13.4%	3.3%	3.1%
#10	GMC	558,697	501,853	11.3%	3.2%	3.0%
#11	Dodge	517,153	574,155	-9.9%	3.0%	3.5%
#12	Ram	493,807	469,139	5.3%	2.8%	2.8%
#13	Mercedes-Benz ^	372,977	356,136	4.7%	2.1%	2.2%
#14	Volkswagen	349,440	366,970	-4.8%	2.0%	2.2%
#15	BMW	346,023	339,738	1.8%	2.0%	2.1%
#16	Lexus	344,601	311,389	10.7%	2.0%	1.9%
#17	Chrysler	324,846	308,785	5.2%	1.9%	1.9%
#18	Mazda	319,184	305,801	4.4%	1.8%	1.8%
#19	Buick	223,055	228,963	-2.6%	1.5%	1.4%
#20	Audi	202,202	182,011	11.1%	1.2%	1.1%
#21	Acura	177,165	167,843	5.6%	1.0%	1.0%
#22	Cadillac	175,267	170,750	2.6%	1.0%	1.0%
#23	Infiniti	133,498	117,330	13.8%	0.8%	0.7%

Brand별

	General Motors	3,082,366	2,935,008	5.0%	17.6%	17.8%
	Ford  Motor Company	2,603,082	2,471,315	5.3%	14.9%	14.9%
	Toyota Motor Corporation	2,499,313	2,373,771	5.3%	14.3%	14.4%
	FCA/Chrysler Group	2,243,907	2,090,639	7.3%	12.8%	12.6%
	Honda Motor Company	1,586,551	1,540,872	3.0%	9.1%	9.3%
	Nissan Motor Company	1,484,918	1,386,895	7.1%	8.5%	8.4%
	Hyundai-Kia	1,387,528	1,305,952	6.2%	7.9%	7.9%
	Volkswagen  Group *	606,084	598,991	1.2%	3.5%	3.6%
	BMW-Mini	404,537	395,850	2.2%	2.3%	2.3%
	Daimler	380,461	366,589	3.8%	2.2%	2.2%
	Jaguar-Land Rover	85,048	67,238	26.5%	0.5%	0.4%
---	---	---	---	---	---	---
---	Total	17,470,659	16,522,663	5.7%	---	---

Source: Automakers & ANDC 

http://www.goodcarbadcar.net/2016/01/usa-auto-sales-brand-results-2015-calendar-year.html

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현대 소나타가 모델체인지까지 했는데 죽순것이 가장 큰것 같습니다. 실패했다기 보다도 현대 브랜드로 팔수있는 한계에 온것 같습니다. 가격을 더 싸게할수도 없고요.

Top 30 model

2014 Year End • 2013 Year End • 2012 Year End • 2011 Year End

Rank	Best-Selling Vehicle	2015	2014	%  Change
#1	Ford F-Series	780,354	753,851	3.5%
#2	Chevrolet Silverado	600,544	529,755	13.4%
#3	Ram P/U	451,116	439,789	2.6%
#4	Toyota Camry	429,355	428,606	0.2%
#5	Toyota Corolla	363,332	339,498	7.0%
#6	Honda Accord	355,557	388,374	-8.5%
#7	Honda CR-V	345,647	335,019	3.2%
#8	Honda Civic	335,384	325,981	2.9%
#9	Nissan Altima	333,398	335,644	-0.7%
#10	Toyota RAV4	315,412	267,698	17.8%
#11	Ford Escape	306,492	306,212	0.1%
#12	Ford Fusion	300,170	306,860	-2.2%
#13	Nissan Rogue	287,190	199,199	44.2%
#14	Chevrolet Equinox	277,589	242,242	14.6%
#15	Ford Explorer	249,251	209,994	18.7%
#16	Hyundai Elantra	241,706	222,023	8.9%
#17	Chevrolet Cruze	226,602	273,060	-17.0%
#18	GMC Sierra	224,139	211,833	5.8%
#19	Jeep Cherokee	220,260	178,508	23.4%
#20	Hyundai Sonata	213,303	216,936	-1.7%
#21	Nissan Sentra	203,509	183,268	11.0%
#22	Jeep Wrangler	202,702	175,328	15.6%
#23	Ford Focus	202,478	219,634	-7.8%
#24	Jeep Grand Cherokee	195,958	183,786	6.6%
#25	Chevrolet Malibu	194,854	188,519	3.4%
#26	Toyota Tacoma	179,562	155,041	15.8%
#27	Chrysler 200	177,889	117,363	51.6%
#28	Subaru Forester	175,192	159,953	9.5%
#29	Kia Optima	159,414	159,020	0.2%
#30	Toyota Highlander	158,915	146,127	8.8%

Source: Automakers & ANDC

http://www.goodcarbadcar.net/2016/01/usa-30-best-selling-autos-2015-year-end.html