'자동차 판매'에 해당되는 글 2건

  1. 2016.01.07 2015 미국 자동차 브랜드별 판매증감 결산
  2. 2015.04.09 2015년 3월 미국 자동차 판매
자동차이야기2016. 1. 7. 23:47


현대차/기아차가 2015년 목표에 훨씬 못미치는 한해를 보냈습니다.

현대는 5.0% 증가에 그쳤고, 기아는 7.9%증가로 상당히 잘 한편입니다.

현대/기아를 묶은 자동차 기업으로는 작년대비 6.2% 증가했습니다.

나쁘지 않은 성적이지만 다른 브랜드의 성장과 비교하고 2015 미국 자동차 시장이 너무 좋았다는 것을 생각하면 평균밖에 안되는 초라한 성적표입니다.

------------------

U.S. Car Sales Set Record in 2015



http://www.wsj.com/articles/u-s-car-sales-poised-for-their-best-month-ever-1451999939


------------------

2015 Brand/회사별

2014 Year End • 2013 Year End • 2012 Year End

Rank
 ▾
Automaker20152014%
Change
2015
Market
Share
2014
Market
Share
#1
Ford
2,501,855
2,376,8415.3%14.3%14.4%
#2
2,125,347
2,033,4424.5%12.2%12.3%
#3
2,098,545
2,004,3734.7%12.0%12.1%
#4
1,409,386
1,373,0292.6%8.1%8.3%
#5
1,351,420
1,269,5656.4%7.7%7.7%
#6
865,028
692,34824.9%5.0%4.2%
#7
761,710
725,7185.0%4.4%4.4%
#8
625,818
580,2347.9%3.6%3.5%
#9
582,675
513,69313.4%3.3%3.1%
#10
558,697501,85311.3%3.2%3.0%
#11
517,153
574,155-9.9%3.0%3.5%
#12
493,807
469,1395.3%2.8%2.8%
#13
372,977
356,1364.7%2.1%2.2%
#14
349,440
366,970-4.8%2.0%2.2%
#15
346,023
339,7381.8%2.0%2.1%
#16
344,601
311,38910.7%2.0%1.9%
#17
324,846
308,7855.2%1.9%1.9%
#18
319,184
305,8014.4%1.8%1.8%
#19
223,055
228,963-2.6%1.5%1.4%
#20
202,202
182,01111.1%1.2%1.1%
#21
177,165
167,8435.6%1.0%1.0%
#22
175,267170,7502.6%1.0%1.0%
#23
133,498
117,33013.8%0.8%0.7%


Brand별

3,082,366
2,935,0085.0%17.6%17.8%

2,603,082
2,471,3155.3%14.9%14.9%

2,499,3132,373,7715.3%14.3%14.4%

2,243,907
2,090,6397.3%12.8%12.6%

1,586,5511,540,8723.0%9.1%9.3%

1,484,918
1,386,8957.1%8.5%8.4%

1,387,528
1,305,9526.2%7.9%7.9%

606,084
598,9911.2%3.5%3.6%
404,537
395,8502.2%2.3%2.3%

380,461366,5893.8%2.2%2.2%

85,04867,23826.5%0.5%0.4%
---
---
---
---
---
---
---
---
Total
17,470,659
16,522,6635.7%
---
---

Source: Automakers & ANDC 


http://www.goodcarbadcar.net/2016/01/usa-auto-sales-brand-results-2015-calendar-year.html

------------------

현대 소나타가 모델체인지까지 했는데 죽순것이 가장 큰것 같습니다. 실패했다기 보다도 현대 브랜드로 팔수있는 한계에 온것 같습니다. 가격을 더 싸게할수도 없고요.


Top 30 model

2014 Year End • 2013 Year End • 2012 Year End • 2011 Year End

Rank
Best-Selling Vehicle
2015
2014

Change
#1
Ford F-Series
780,354
753,851
3.5%
#2
Chevrolet Silverado
600,544
529,755
13.4%
#3
Ram P/U
451,116
439,789
2.6%
#4
Toyota Camry
429,355
428,606
0.2%
#5
Toyota Corolla
363,332
339,498
7.0%
#6
Honda Accord
355,557
388,374
-8.5%
#7
Honda CR-V
345,647
335,019
3.2%
#8
Honda Civic
335,384
325,981
2.9%
#9
Nissan Altima
333,398
335,644
-0.7%
#10
Toyota RAV4
315,412
267,698
17.8%
#11
Ford Escape
306,492
306,212
0.1%
#12
Ford Fusion
300,170
306,860
-2.2%
#13
Nissan Rogue
287,190
199,199
44.2%
#14
Chevrolet Equinox
277,589
242,242
14.6%
#15
Ford Explorer
249,251
209,994
18.7%
#16
Hyundai Elantra
241,706
222,023
8.9%
#17
Chevrolet Cruze
226,602
273,060
-17.0%
#18
GMC Sierra
224,139
211,833
5.8%
#19
Jeep Cherokee
220,260
178,508
23.4%
#20
Hyundai Sonata
213,303
216,936
-1.7%
#21
Nissan Sentra
203,509
183,268
11.0%
#22
Jeep Wrangler
202,702
175,328
15.6%
#23
Ford Focus
202,478
219,634
-7.8%
#24
Jeep Grand Cherokee
195,958
183,786
6.6%
#25
Chevrolet Malibu
194,854
188,519
3.4%
#26
Toyota Tacoma
179,562
155,041
15.8%
#27
Chrysler 200
177,889
117,363
51.6%
#28
Subaru Forester
175,192
159,953
9.5%
#29
Kia Optima
159,414
159,020
0.2%
#30
Toyota Highlander
158,915
146,127
8.8%

Source: Automakers & ANDC


http://www.goodcarbadcar.net/2016/01/usa-30-best-selling-autos-2015-year-end.html

Posted by 쁘레드
자동차이야기2015. 4. 9. 23:54

*트럭판매가 증가하고 있다고 합니다.

 제가 좋아하는 Ford는 증가는 하고 있지만 3월판매가 작년보다 안좋네요. 헉~

Click Column Headers To Sort • February 2015 • March 2014

Rank

Best-Selling Truck

March
2015

March
2014

%
Change

2015
YTD

2014
YTD

%
Change

#1

Ford F-Series

67,706

70,940

-4.6%

177,312

173,358

2.3%

#2

Chevrolet Silverado

45,193

42,247

7.0%

126,694

107,757

17.6%

#3

Ram P/U

41,595

42,532

-2.2%

101,511

96,906

4.8%

#4

GMC Sierra

17,395

16,863

3.2%

45,173

42,213

7.0%

#5

Toyota Tacoma

15,885

14,445

10.0%

39,666

35,229

12.6%

#6

Toyota Tundra

11,508

11,589

-0.7%

28,757

27,402

4.9%

#7

Nissan Frontier

7128

7140

-0.2%

19,102

17,862

6.9%

#8

Chevrolet Colorado

6621

2

330,950%

19,126

17

112,406%

#9

GMC Canyon

2434

1

243,300%

7152

2

357,500%

#10

Nissan Titan

1048

1314

-20.2%

2638

3318

-20.5%

#11

Honda Ridgeline

77

1538

-95.0%

427

3844

-88.9%

#12

Cadillac Escalade EXT

---

8

-100%

2

42

-95.2%

#13

Chevrolet Avalanche

---

11

-100%

---

68

-100%

---

---

---

---

---

---

---

---

---

Total

216,590

208,630

3.8%

567,560

508,018

11.7%

 

*자동차 메이커 별로는

선두업체중 도요타와 닛산의 약진이 두드러지게 보이네요. 현대도 평균이상의 판매량증가가 돕보입니다. 일본차의 엔저영향이 점점 심해지고 있는 상황인데도 잘하고 있네요. Ford는 힘을 못쓰고. 일본차 중에는 혼다가 부진하네요.

February 2015 • March 2014 • Updated at 4:21 AM AT on 04.01.2015

Rank

Automaker

March
2015

%
Change

2015
YTD

%
Change

March
2015
Market
Share

 

YTD
Market
Share

#1

Ford

226,091

-3.6%

570,422

2.1%

14.6%

14.4%

#2

Toyota

190,481

5.3%

486,462

10.2%

12.3%

12.3%

#3

Chevrolet

173,886

-3.2%

476,556

5.3%

11.2%

12.0%

#4

Nissan

132,560

-3.0%

333,786

3.1%

8.6%

8.4%

#5

Honda

111,623

-5.2%

294,299

2.4%

7.2%

7.4%

#6

Hyundai

75,019

12.0%

172,029

7.5%

4.9%

4.3%

#7

Jeep

71,584

23.5%

178,749

22.6%

4.6%

4.5%

#8

Kia

58,771

7.3%

141,100

6.1%

3.8%

3.6%

#9

Subaru

49,111

10.4%

131,281

16.8%

3.2%

3.3%

#10

Dodge

46,049

-24.0%

123,511

-15.0%

3.0%

3.1%

#11

Ram

45,023

1.2%

110,406

9.3%

2.9%

2.8%

#12

GMC

41,707

1.3%

119,811

14.7%

2.9%

3.0%

#13

BMW

34,310

6.9%

78,492

8.4%

2.2%

2.0%

#14

Mercedes-Benz

32,300

10.2%

83,715

8.4%

2.1%

2.1%

#15

Mazda

32,123

-8.0%

78,044

-0.1%

2.1%

2.0%

#16

Lexus

31,054

8.6%

77,180

18.6%

2.0%

2.0%

#18

Volkswagen

30,025

-18.2%

79,239

-9.3%

1.9%

2.0%

 

*자동차 모델별로는

역시 선두권 중에서는 토요타와 닛산이 잘하고 있네요. 엔저로 강력한 마케팅이 도움이 되고 있습니다. 캠리는 부동의 1위지만, 코롤라의 증가가 뛰어납니다. 코롤라가 잘 나온듯 보이네요. 현대중에서는 아반테(Elantra)가 점점 많이 팔리네요. 기름값이 많이 내려간것 생각하면 작은차가 많이 팔리는 상황은 미국 사람들의 라이프 스타일도 변하고 있다고 보여집니다. 포드는 왜그러는지, 혼다도 힘내고. 소나타는 힘을 못쓰는군요. 가격도 많이 내렸는데...

February 2015 • March 2014

Rank
Best-Selling Car
March
2015
March
2014
%
Change
2015
YTD
2014
YTD
%
Change
#1
Toyota Camry
40,80041,953-2.7%100,50594,2836.6%
#2
Toyota Corolla
35,53229,68519.7%90,72877,73716.7%
#3
Nissan Altima
31,99335,921-10.9%86,87589,285-2.7%
#4
Ford Fusion
29,04432,963-11.9%71,47077,578-7.9%
#5
Hyundai Elantra
28,79421,51833.8%56,74253,2376.6%
#6
Honda Civic
26,09527,697-2.6%66,72271,096-6.2%
#7
Honda Accord
26,01833,962-23.4%68,64579,188-13.3%
#8
Chevrolet Cruze
23,59326,521-11.0%60,59265,185-7.0%
#9
Nissan Sentra
21,27719,32310.1%51,02640,78925.1%
#10
Ford Focus
20,49723,974-14.5%52,99451,9032.1%
#11
Chrysler 200
19,1907531155%49,15230,48961.2%
#12
Hyundai Sonata
18,34019,248-4.7%44,69040,25311.0%
#13
Chevrolet Malibu
16,55218,866-12.3%42,40148,136-11.9%
#14
Kia Optima
15,48516,310-5.1%36,46337,515-2.8%
#15
BMW 3-Series & 4-Series
14,83510,12046.6%30,93124,40526.7%
#16
Nissan Versa
14,54315,799-7.9%36,99834,6036.9%
#17
Kia Soul
12,73113,992-9.0%30,83832,668-5.6%
#18
Ford Mustang
12,663930536.1%29,81119,59652.1%
#19
Subaru Outback
12,50411,7296.6%35,48728,92622.7%
#20
Volkswagen Jetta
11,58315,692-26.2%31,36337,368

-16.1%


YTD 판매량 랭킹으로 보면
Click Column Headers To Sort • February 2015 • March 2014
RankCarMarch 2015 YTDMarch 2014 YTD%
Change
March
2015
March
2014
% Change
#1Toyota Camry100,50594,2836.6%40,80041,953-2.7%
#2Toyota Corolla90,72877,73716.7%35,53229,68519.7%
#3Nissan Altima86,87589,285-2.7%31,99335,921-10.9%
#4Ford Fusion71,47077,578-7.9%29,04432,963-11.9%
#5Honda Accord68,64579,188-13.3%26,01833,962-23.4%
#6Honda Civic66,72271,096-6.2%26,98527,697-2.6%
#7Chevrolet Cruze60,59265,185-7.0%23,59826,521-11.0%
#8Hyundai Elantra56,74253,2376.6%28,79421,51833.8%
#9Ford Focus52,99451,9032.1%20,49723,974-14.5%
#10Nissan Sentra51,02640,78925.1%21,27719,32310.1%
#11Chrysler 20049,15230,48961.2%19,1907,531155%
#12Hyundai Sonata44,69040,25311.0%18,34019,248-4.7%
#13Chevrolet Malibu42,40148,136-11.9%16,55218,866-12.3%
#14Nissan Versa36,99834,6036.9%14,54315,799-8.0%
#15Kia Optima36,46337,515-2.8%15,48516,310-5.1%
#16Subaru Outback35,48728,92622.7%12,50411,7296.6%
#17Volkswagen Jetta31,36337,368-16.1%11,58315,692-26.2%

*SUV 경우

February 2015 • March 2014

Rank
Best-Selling SUV/Crossover
March
2015
March
2014
%
Change
2015
YTD
2014
YTD
%
Change
#1
Honda CR-V
27,61828,657-3.6%73,12767,6488.1%
#2
Nissan Rogue
27,41819,42041.2%64,48650,44827.8%
#3
Ford Escape
26,30328,701-8.4%67,27271,305-5.7%
#4
Toyota RAV4
25,24319,73327.9%67,01053,06426.3%
#5
Chevrolet Equinox
24,33519,93922.0%65,61356,07317.0%
#6
Ford Explorer
23,05819,33419.3%58,70746,06827.4%
#7
Jeep Cherokee
19,03313,79638.0%48,21336,09633.6%
#8
Jeep Wrangler
17,52414,48121.0%42,11834,67421.5%
#9
Jeep Grand Cherokee
16,81515,9405.5%43,37740,8386.2%
#10
Subaru Forester
14,96713,8468.1%37,63635,3906.4%
#11
Toyota Highlander
13,03913,0190.2%35,36235,747-1.1%
#12
Honda Pilot
11,937889434.2%36,88122,03167.4%
#13
Jeep Patriot
11,849843140.5%29,69220,47445.0%
#14
Chevrolet Traverse
11,103942117.9%30,95922,36238.4%
#15
Mazda CX-5
10,89911,855-8.1%24,29326,206-7.3%
#16
Kia Sorento
10,842867125.0%26,90323,00616.9%
#17
Hyundai Santa Fe
989597261.7%26,40623,44012.7%
#18
Ford Edge
940512,862-26.9%23,51233,238-29.3%
#19
Dodge Journey
922291251.1%23,98223,0244.2%
#20
Toyota 4Runner
8648706222.5%22,01315,68240.4%

 

 

Posted by 쁘레드